Under Armour - WE WILL: Poet Pride Run Club

Homegrown in Charm City, Baltimore’s Poet Pride Run Club navigates both the track and the city streets as a united front. A staple at their local high school, their dedication to running is immortalized through their slogan— LETSGROW! Every morning at 7:00am, the team is up and grinding before the first bell.
See the whole campaign here: https://www.underarmour.com/en-us/we-will-run
 

Client: Under Armour

Agency: Tongal

Agency Producer: Courtney Guarino

Producer: Domenica Castro

Producer: Constanza Castro

Cinematographer: Benjamin Kitchens

1st AC: Leonard Walsh

Editor: Brett Bachman

Color: Kristopher Smale @ MPC

Production Sound: Ted Hogeman

Sound Mix: Christian Robles